A brand identity that stands like a house

At Fitbrand, we transform your unique drivers into brands that not only authentically resonate but lead the market. Together with you, we build brands that are not only seen, but felt. And we've been doing that for more than 30 years.

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How can your brand be even stronger?

A contemporary sleek brand identity that fits your mission, your vision and your target audience is an important part of your company's success. For any contemporary business owner, it is important to show how a unique brand identity can stand out from the competition. Let us help you create a brand identity that stands like a house.

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Schedule a free consultation

Schedule your free appointment here and find out in 30 minutes what we can do for your new or updated brand identity.

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All in house

Fitbrand's dream team is packed with experts who will take your brand to the next level. Fitbrand provides a variety of services to match your company's brand. You can think of us as the one-stop shop for your brand identity. And: of course, you don't have to do everything at once.

Custom website

Our websites are built by hand and are set up to share your brand story anywhere, anytime (and quickly) on any medium.

Custom logo design

We design a unique responsive logo for you based on your branding and your input. You will receive the new logo in all imaginable formats.

Corporate identity manual

Are you making a fresh start with your brand? Then you want everyone to be on the same page. Tuck your new brand identity into a corporate identity handbook to be consistent at all times.

Social media design

Our custom designed social media designs get you off to a great start on all your social media channels. And we take into account a consistent look and feel.

Custom photo shoots

Photography can tell your brand's story like no other medium can. Another advantage? Photography is in our DNA.

Graphic design

Does print play a role in your brand identity? If so, we can help. From the design of a flyer to a complete book edition, or thick billboards in the Randstad.

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Your brand identity in top form

We help entrepreneurs from the power of our branding, marketing and design knowledge to establish a strong brand identity of their own and thus achieve long-term success.

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Why should I put time into my brand identity?
A solid foundation is the foundation of your brand identity and brand image. The core of your brand is, for example, a unique own logo with matching brand manual or a website that matches your tone of voice. Fitbrand has over 30 years of experience in branding and design and knows exactly what it takes to build the foundation.
Are you the right party for me?
Fitbrand has everything you need to build your brand right. From a crystal clear brand strategy session to a complete logo design. From a complete photo shoot to a recruiting promo clip. From a social media grid to a complete website. We take care of your branding from A to Z. Nowhere will you find so much knowledge and craftsmanship under one roof. In addition, we have extensive knowledge of the market, giving you an edge over the competition.
Do you only work for the sports and health sector?
With more than 30 years of experience in the world of sports and health and more than 1,000 successful projects, Fitbrand has built quite a respectable track record. The accumulated knowledge and skills of more than a quarter century of entrepreneurship has made it possible to provide our clients with a high-quality and unique own brand identity. But we certainly don't just work for the sports and health sector.

In 10 steps to success with your brand identity

We have successfully launched 120+ brands in recent years, so we know what we are talking about. We always work with our proven "In 10 Steps to Brand Success" method for new brands or concepts.

01

Let's meet

Of course, a cooperation always begins with an introduction. This can be done by phone, but in most cases we prefer an actual meeting. It is important to know who you are and from what background you want to start your concept.

02

Briefing

In a briefing you tell us what you expect from us. We do this on the basis of a strategic questionnaire, possibly supplemented by a call to solve issues you cannot resolve together.

03

Budget & planning

You like to know where you stand. So we'll send you a project plan with a clear quote describing what you can expect from us. And, of course, you'd like to know when.

04

Research

On a go, we as a team immediately go into depth. No information without research; like detectives, we dive in, look at the competition and check the latest insights on branding.

05

Brainstorm

The team goes offline to come up with ideas like a frenzy. We bring order back to the chaos of post-its, scribbles and sketches after quite an intense few days and link back to you what we're going to do.

06

Concept

We are good at translating a brainstorm into reality. The team does that with love. Then you can also be sure that a solid concept will eventually roll out of it. We sometimes think out of the box. But we usually have a good reason for doing so.

07

Design

As soon as white smoke comes out of the chimney, you know we are in the process of producing your brand. Now everything comes to life and you probably can't wait for your brand or concept to go live.

08

Implementation

We finalize everything and make sure your website, style guide or campaign is ready on time and help you make the right decisions where necessary, just at the stage when there is so much on your mind anyway.

09

Evaluation

No accountability without data; we evaluate our results with you. And so we are also open to critical feedback.

10

Guidance

We ensure that you can also grow as a company in the long term and remain satisfied with the cooperation.

Schedule a free consultation

Schedule your free appointment here and find out in 30 minutes what we can do for your new or updated brand identity.

Schedule appointment

What our customers say

Brand identity Activio

"The Fitbrand team with Peter van der Steege, Melinde Meinen and many more are highly competent, service- and open-minded and fully professional in what they do. They helped our company Activio International AB with a new logo, corporate identity and website. I can only say I´m very happy for the overall work they accomplished and for the relationship we built beside the work."

- Moris Lahdo, CEO Activio International AB

Brand identity Studio Bondi

"We came with a business plan and a head full of ideas. After the first meeting. Fitbrand made sure that all our plans came together in a creative way into a fantastic brand identity. From the logo design to the complete website with integrated e-commerce and our own unique style guide. I highly recommend Fitbrand!"

- Daniel van den Heuvel, Founder Studio Bondi

Brand identity House of Sleep

"Fitbrand helped us to give a recognizable and distinctive face to our company House of Sleep. (houseofsleep.eu) Besides developing the logo, corporate identity and all visuals, Fitbrand is also a very fine sparring partner for us to make strategic choices. So our collaboration has added value not only in the rebranding, but also in the period afterwards. I am a fan and can highly recommend Fitbrand to anyone who sets the bar high."

- Floris Wouterson, Founder & owner House of Sleep

Brand identity BeneFIT Studio

"Fitbrand helped me give a recognizable and distinctive face to my personal training company BeneFIT Studio. Besides developing the logo, the corporate identity, the complete website and all visuals, Fitbrand is also a fine sparring partner for me to make strategic choices. So our collaboration has also added a lot of value in the period after the brand launch. I'm a fan!"

- Marcel Keppel, Founder and Personal trainer, BeneFIT Studio

Frequently Asked Questions

What is included in a brand identity?
A brand identity is more than just your brand's logo or product. It is the overall impression you leave with consumers, it is all the recognizable brand attributes that distinguish you as a sports entrepreneur from the competition. You use a website for that, for example, but also your social media channels.
Why is your own brand identity important?
Having your own brand identity helps distinguish a company from the competition in the sports and health industry and position your brand appropriately. Developing a professional, creative design for your brand also helps you stand out to potential clients.
Will the new brand identity be my property?
All parts of your new brand identity such as the logo, a website, photography and, for example, the style guide become your full property. We don't put a chain around our clients.

When will my brand be ready?
A brand is actually never finished, but you can count on the fact that when we get to work for a new brand, depending on the scope of the assignment, we take on average between 6 to 10 weeks to develop everything for you.
Is the design of my logo unique?
We always create a unique and distinctive logo for your business. For larger jobs, 2 of our designers work on 2 different proposals.
What is a style guide?
A new corporate identity consists of a logo, color schemes, fonts (typography) and the use of images. The recognizable style is consistently implemented in all expressions, such as social media, advertisements, posters, presentations, the website and in merchandise, for example.

Give us 30 minutes of your time

Fill out this form and find out what we can do for your brand identity during a 30-minute free call. We will of course get back to you as soon as possible.

Phone
085 080 5246