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Branding
Design

How to build a brand identity that sticks

Every business owner wants to build a brand that sticks. A brand that customers recognize, remember and even recommend. But how do you build a brand identity that really sticks? The answer lies in strategically forming a unique and consistent brand identity. In this blog, we dive deep into the world of [...]
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Branding

Is social media the new Google?

We live in a time when technology has drastically changed our daily lives, especially when it comes [...]
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Branding

Mini case: personal branding

In the vibrant and competitive world of the supplement industry, there are interesting brands. [..]
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Branding

Which brand strategy model fits me?

A strong brand identity is the core of any successful business. It forms the basis for how consumers perceive your [...]
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Branding

Storytelling: the power of a story

Storytelling has always played a central role in our desire for connection and meaning. As [...]
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Branding
Marketing
Strategy

Using Ai to improve your marketing strategy

The term Ai (artificial intelligence) cannot have escaped you because Ai is sooo hot in 2023! In this blog [...]
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Branding
Strategy

Negative publicity: how your brand should respond to it

Negative publicity reduces the value of your brand; it circulates faster and attracts more attention than [...].
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