Blog
How to build a brand identity that sticks
Every business owner wants to build a brand that sticks. A brand that customers recognize, remember and even recommend. But how do you build a brand identity that really sticks? The answer lies in strategically forming a unique and consistent brand identity. In this blog, we dive deep into the world of [...]
Is social media the new Google?
We live in a time when technology has drastically changed our daily lives, especially when it comes [...]
Mini case: personal branding
In the vibrant and competitive world of the supplement industry, there are interesting brands. [..]
Which brand strategy model fits me?
A strong brand identity is the core of any successful business. It forms the basis for how consumers perceive your [...]
Storytelling: the power of a story
Storytelling has always played a central role in our desire for connection and meaning. As [...]
Using Ai to improve your marketing strategy
The term Ai (artificial intelligence) cannot have escaped you because Ai is sooo hot in 2023! In this blog [...]
Negative publicity: how your brand should respond to it
Negative publicity reduces the value of your brand; it circulates faster and attracts more attention than [...].